Improve Your Biz With Tarot

Improve Your Business with Tarot

As a fellow modern mystic and entrepreneur, you’ve probably read hundreds of articles that promise to reveal the one and only way to boost your business, taken marketing, SEO or branding courses by the gallon and analyze your website up and down until your eyes could take it no more.

Am I right? 

What if I told you that besides it all, you may have a tool that will help you change the game gathering dust in your drawer?

Keep reading, it could very well bring you some totally new perspective and trigger the change that you've been seeking! 

This tool is no more and no less than your Tarot deck.

Yes, you're reading just right! Your Tarot deck.

What can be better than this gateway to self-discovery and expansion to finally put right before your eyes that idea that has been laying in the background for Heaven's know how long?

Clear the air and get a new perspective while you use Tarot to improve your business tactics! 

Tarot is a tool accessible to anyone.

There is no special skill required, I swear! With some dedication and an open and curious mind, everyone can access the source of infinite knowledge: Yourself. 

How can Tarot make a difference in your branding? Your marketing?

Like, really, how can a pack of cards help you improve your client relationships and the overall state of your endeavour?

The answer is simple. Knowledge is power. 

The more you know about who you are, the more you know what is that you have to sell! Tarot is all about energy, so let's discover what are those hidden talents that need to be marketed as if there were no tomorrow.

This is not only useful to bring up the best of you, but also, to help you identify what are your issues, what parts of your strategy are failing and what do you want to continue doing.

In fact, it can even help you identify who you should be marketing to and where to direct your efforts for the best results! 

Tarot for business owners and entrepreneurs.

But, how do we do this?

But first, let's go through some basics in order to help you better understand how Tarot works.

This is mostly beginner material, but it can help you get started and find out what is lacking in your business, what are your strong points and help you start a plan, so you can start being a business rockstar.

Sounds about right? 

So,  what  is  Tarot  exactly?

A  Tarot  deck  consists  of  78  cards  divided  into  two  main  sections.  The  Major  Arcana,  which  are  a  little  more  than  a  fourth  part  of  a  complete  deck,  22  cards,  and  the  Minor  Arcana,  a  section  of  56  cards.  

Okay, what’s the difference between the Major and Minor Arcana?

All the cards have importance when used in a reading or spread. The difference is the effect or influence they have on your situation or decision.

Think of it this way:

The Major Arcana are like the really BIG financial decisions in your life. Things like getting married, going back to school, buying a house or starting a family. The investment is high. They require a lot of internal decision making since they will significantly affect your life in a big way.

The  Major  Arcana  are  the  most  popular  part  of  a  Tarot  deck,  with  cards  such  as  The  High  Priestess,  The  Hanged  Man  or  The  Tower.  They tend to get the most “air play” by how dramatic they seem to be.

The Major Arcana are also considered to be related to the fifth element or ether. For this reason, it deals with sublimation, “fate” or a higher purpose. 

The Minor Arcana on the other hand, are like smaller financial decisions whose effect add up in the long run. These are things like your grocery budget, clothing expenses or Netflix or cellular phone subscriptions. Alone, these investments really don’t seem that significant but added up they pack a heavy punch.

The Minor Arcana are divided into 4 suits of 14 cards each, 10 pip (numbered) cards that go from Ace to 10, and 4 Court Cards called Page, Knight, Queen and King. 

The Suits

The suit of Cups is connected to water, therefore to intuition, emotions, vocation, feelings, spirituality or a calling. 

The suit of Wands is connected to fire and it deals with action, passion, willpower, energy put to work for a purpose. 

The suit of Pentacles is connected to earth and related to the material realm, money, stability, growth and realization. 

The suit of Swords is connected to air and it speaks about the realm of ideas, communication, inspiration, logic and rationality. 

The Court Cards

The Court Cards, an entity of their own, work as stages of energy:

The Pages and The Queens being passive energy, while Knights and Kings are active energy.

For this reason, Pages represent raw potential, Knights stand for action, Queens for nourishment and Kings for completion. 

Now that we have the basics let's discover how to put this to work for your business!

Here are some sample questions that you may find useful, although they will probably trigger a dozen more, so do not be shy and practice your shuffling because we are about to go to some depths here! 

“What is my business plan lacking?” 

“How can I reach my ideal clients?” 

“What is my essence as an entrepreneur?” 

You can start by pulling one to three cards for each of these questions. Or go wild and ask your own! 

Let's imagine that you asked “What is my business plan lacking?” and you got the Three of Wands.

As I have already explained, Wands are linked to the energy of fire, so the first message you are getting here is that you need to do more, simply do more.

Sometimes, we get lost in a spiral of ideas, plans, procrastination and “laters” and we forget to simply act, right? 

On a deeper perspective, this Three of Wands could be telling you that it is time to think out of the box, consider alternatives, if what you have done so far is not working, do not expect different results from repeating actions! 

Let's take one more step. Now that you know what your business is lacking and how to use tarot to improve your business, the next natural step is to know what can you do about it, isn't it?

Pull a new card to find out, start a conversation with your Tarot deck and with yourself.

Make notes, at the end of your reading identify the suits that have come up more frequently.

What is on the table is about as important as what is not. Is there a missing suit? Perhaps you want to analyze how to bring more of that energy into your business! 

My top tips  for  finding  your  first  Tarot  deck

If you’re just starting out and need help finding your first Tarot deck, here’s my top suggestions:

1) Get  a  deck  that  appeals  to  you,  but  if  possible,  that  is  not  too  “cluttered”.  I  mean,  particularly  when  you  are  beginning,  it  is  important  to  be  able  to  distinguish  the  cards.  Pick  a  deck  that  looks  nice  to  you,  but  that  is  not  covered  in  symbology  or  has  a  very  elaborate  background.  It  will  most  likely  distract  you or make you feel overwhelmed.

2) If  possible,  find  out  if  the  suits  are  named  after  the  suits  or  have  a  more  creative  name.  If  you  are  a  beginner  you  do  not  need  any  extra  confusion!  Some  decks  have  suits  named  after  the  seasons  or  something  else  that  has  to  do  with  the  theme  of  the  deck.  The  simpler  the  better,  you  will  have  time  to  expand  your  collection  later.

3) Don't  be  precious  with  your  deck.  For  this  reason,  do  not  spend  a  gazillion  bucks!  Your  first  deck  is  meant  to  be  used  fearlessly.  Do  not  get  the  pretty  thing  you  are  scared  to  ruin. Some of the most spiritually powerful decks I’ve come across are worn and well-loved!

Caring for your Tarot deck

Okay,  ma'am,  I  got  a  deck.  Now  what?

Again,  congratulations  on  finding  your  first  deck!  What  happens  now  is  mostly  up  to  you!  So  first,  a  deck  is  not  a  lego,  it  already  works,  you  do  not  need  to  set  it  up.  You  can  take  it  out  of  the  box  and start  going  wild.  

However, over time your card deck may accumulate energetic debris or feel like it’s lost its charge. Follow my good Tarot “housekeeping” tips below to keep your deck in top shape.

Cleansing

Like any divination / spiritual tool, it’s important to cleanse your deck of energetic gunk. If  you  are  more  on  the  practical  side  of  the  spectrum,  just tap  the  deck  three  times  with  your  knuckles  while  you  visualize  all  energies  leaving  the  deck  and  you  are  good  to  go.  If  you  prefer  a  more  elaborate  ritual,  you  can  pass your deck through a smoke with  purifying herbs (like sage, mugwort, or pine).

Charging

To recharge the energy or “vitality” of your deck, I recommend putting your deck out under the Full Moon. The moon is associated with divination and the Full Moon is magical. So, super boost your deck by bathing it in moonlight. On a practical note: moonlight  is  prefered  over  sunlight  because  sunlight  could  alter  the  color  of  your  deck.  

(re) Connecting  with  your  deck

Spend  as  much  time  as  you  want  with  your  deck.  Shuffle  it,  look  at  it,  carry  it  around,  sleep  with  it,  stick  it  around  the  walls! Doing this will help maintain your connection with it.

Improving your business + closing thoughts

It's not all about the answers, it is also about the questions.

In order to make the most out of your Tarot practice, you should incorporate it into your usual business maintenance routine.

At the end of each week, you may want to ask some questions such as “What have I accomplished this week?” or “What mistakes have I made?” or you can even prepare for the next week and be ahead of the events by asking “What challenges am I likely to face in my business next week?” and “How can I avoid or minimize the impact?” 

As you can see, the possibilities are endless, and you may end up making it a part of your daily practice.

In closing, the Tarot is a powerful tool at everyone's reach that can help you make a difference and bring improvement to your business whatever is that you do. 

Next steps:

1. Try my tips out. Most of these involve loving yourself and knowing that you have to take charge of your life and are responsible for your own happiness. Give some of these a try and see if you don't start to think differently about what scares you.

2. Sign up for my Stars & Strategies Membership and get access to my in-depth Full Moon and New Moon reports along with your monthly business horoscopes and tarot readings. Get your big picture here: https://www.starsandstrategies.com/

3. Tell me in the comments what your favorite tip is.

let me know in the comments below:

Do you currently use the Tarot in your business? Will you start using it in your business?

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